Landing pages play an important role in a funnel. These specialized pieces of content focus on influencing prospects to complete a call-to-action that delivers a specific outcome. While the graphic design of a landing page is critical, the written copy used on the page holds equal or greater weight. To ensure visitors execute on the desired CTA, superfluous graphics, text, and links are eliminated and existing content is optimized to guide prospects to convert. Depending on the goal of a funnel and the role of a landing page, it may also receive treatment for search engine optimization.

At Funnel Amp we enjoy building out optimized Landing Page Funnels because there are few things that you can deploy as quickly as landing pages that have the potential to 5x, 10x or even 20x your conversion rate. This is precisely why nearly 70% of savvy businesses are incorporating landing pages into their online marketing strategy. However, 75% of business owners also claim to struggle with finding someone skilled enough to create good landing pages (perhaps this accounts for the 30% who aren’t using them).

With landing page building apps everywhere why is creating a good landing page so challenging? Because constructing conversion-focused landing pages involves far more than just dragging and dropping components around a page. There are a myriad of best practices and graphic design principles that only someone with years of experience can bring to your project. For this reason it makes sense to invest in a professional content developer.

Funnel Amp is a full-stack provider that can develop your custom landing page funnel from beginning to end, right on your own server. With SaaS products like Unbounce or ClickFunnels, you only own your solution as long as you pay the monthly subscription fee.

With Funnel Amp, we build out a fully custom solution that's as flexible, expandable, and portable as WordPress or simple HTML. That means you can relax knowing that even if we disappeared tomorrow, you will still own what we create for you.

Working with us means you have a small team of dedicated professionals with over 20 years of experience at your disposal. Funnel Amp’s founder and Head Project Manager guides all project development and has a background in online marketing, conversion optimization, and professional content writing.

Is this your first time working with Funnel Amp? Try a sample project, or click below to start your project today.